You should be upfront and honest about the information provided, focusing on content that's relevant and useful to your customers to understand your business. Use the business description field to provide useful information on services and products offered, as well as the mission and history of your business. We also do not allow solicitation of the above information through local posts or a business description other than the user's own name, email, and phone number. Important: We do not allow content that contains private or confidential information such as personal financial information, government-issued IDs, contact information linked or associated with a name, sensitive records, images, transcripts or links that contain personal information. Published content should highlight what makes your business unique. Learn content guidelines for Business Profiles Learn how to transfer ownership.įailure to adhere to these policies may result in a suspension for the Business Profile and/or Google Account. Authorized representatives must, whenever possible, encourage the business owner to create an account, own the Business Profile, and add authorized representatives as managers. Always respond to management access requests promptly, and always transfer Business Profile ownership to the business owner immediately upon request.Website content must be owned and managed by the business owner. Note that the phone number and website for a Business Profile should always be the single, authoritative phone number and website for the business and be verifiable by the business owner. Always follow Guidelines for representing your business on Google.Always keep the business owner informed about which actions the authorized representative will take on the Business Profile.

How to request ownership of a profile someone else verified.

How Google sources & uses business information.

Authorized representatives should share the following resources with the business’s owner:

Always ensure that the business owner understands what a Business Profile on Google is and where Business Profile data is used.

Always work directly with the business owner to complete verification.

Never use harassing, abusive, or untrustworthy tactics with potential or existing customers.

Never make false, misleading, or unrealistic claims.

Never claim a Business Profile without express consent from the business owner.

Examples: a third-party SEO/SEM company a friend of the business owner an online ordering, scheduling, or booking provider and an affiliate network provider. Any individual or company that manages business information for a Business Profile that they don’t own is considered an authorized representative.

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